Author Archive
How to add a phone number to your Google ad?
Is your AdWords account costing you a fortune and not generating enough revenue? This simple change can drive more phone calls to your business and as our research shows, a phone call is more likely to convert than a click. Adding your phone number to your Google ads is an astute marketing move to… read more
The pros and cons of being a sole proprietor
Becoming a sole trader/entrepreneur has become more and more trendy since the start of the decade. Research in 2015 revealed that 40% of the new jobs in the early-2010s were classed as self-employed. Sole proprietorship is an exciting possibility. Who doesn’t want to work for themselves and test their entrepreneurship skills, working how they want… read more
Live telephone answering service by SwitchboardFREE
Save one of your SwitchboardFREE’s redirect spots for Pocket Receptionist – our new telephone answering service. Pocket Receptionist employ a team of skilled and experienced in-house receptionists who take calls on your business’ behalf when you can’t. You can put behind the worries of hiring a traditional receptionist and imposing additional pressure on your company’s… read more
How diverting calls to your mobile can give you an edge in your industry?
The competition on the market is so intense that you can’t afford to miss out opportunities even if you are travelling or spending your holiday in a nice seaside resort. Sometimes your personal time has to be occupied with business matters that cannot be avoided. You know it’s sad but true, as Metallica sing in… read more
Why giving your business local presence matters?
Local pride is widespread among Brits. A recent TSB research revealed that 82% of Britons are proud of their local community. Belief in community strength and spirit seems to be a national characteristic. And local businesses play their part in creating a healthy image of local communities. People believe in the importance of local development… read more
How our Twitter poll reflected the actual general election results?
The snap 2017 general election is over, but the emotions evoked by the results are far from settling. The general opinion is that Prime Minister Theresa May did not have her gamble to call an early election justified, as the Conservatives failed to secure an overall majority in Parliament. The governing party won 318 seats… read more
Ransomware attacks: how you can protect yourself
Cyber Security; Cyber Attacks; Data Breach; Hacking; Ransomware – phrases that are better known than ever before. Even if you don’t work in IT you can’t fail to have noticed the rise in media reports about organisations getting ‘hacked’ and losing customer data. Recently, big names in the media targeted for attacks include Wonga, Talk… read more
The SwitchboardFREE team have just discovered Sugru and we really love what it can do
It’s a rubber like glue and you can do all sorts with it like; repair charger cables, stick things together or to the wall and repair stuff. It resists cold and heat and it seems like it’s water proof. It comes in lots of bright colours and you can mould it into any shape you like… read more
‘Ultra-Local’ companies have an edge over big business
Business is changing Large companies have significant advantages over SME’s with lower costs and trusted brands. How can a smaller local company fight back in this competitive environment? It has been proven that people prefer to shop locally, and when searching for local businesses consumers call local telephone numbers first! Create a Personal Connection Most… read more
Web Hooks
What are they? Webhooks are HTTP calls that are user-defined and triggered at the end of each phone call that you receive to your SwitchboardFREE number. Each Webhook contains valuable information such as the result of the call (e.g. was it answered? was it missed? Did the caller leave a voicemail?). Why use them? In… read more